Tuesday, September 23, 2008

Campaign Ads Discredits
‘Change’ Slogan

For months we have heard Democratic presidential candidate Barack Obama saying he is for change for this country. He says that he is not the same as other candidates or politicians in Washington.

And his Republican counterpart, John McCain, has joined the change bandwagon for a while now. After eight years of the Bush Administration, many Americans are not happy where this country is heading and McCain wants to make it clear that he’s not part of the Washington “same old, same old,” group. While he does have a reputation for being a maverick, he has been in Washington for a good number of years too.

But with Obama and McCain trying to desperately convince voters that they are the change this country needs, their actions do not reflect this. Their campaign ads towards each other are just as dirty and underhanded as the countless ones we have seen before in previous election years.

Is this the best our alleged leaders can do? Trash talk about their opponents as if they were running for an elementary school student body election? Can you imagine if you walked into a professional office meeting as a supervisor and start putting down your competitor without offers any real solutions on fixing your company’s product? Any respectable CEO would not allow that type of worker as a supervisor and we should not allow these candidates to act this way either.

But the only way to do that is to stop with the political bias that is so strong with Democratic and Republican supporters. Sure, it’s fine to have party loyalty, but it should not get in the way of fixing the problems that this nation is facing.

And McCain and Obama are their leaders. They should be leading by example, by showing ads and giving speeches that explain in detail how their plans will work and how they will actually change this country for the better. But instead, just like an elementary school student body election, this presidential election, much like others in the past, is very much like a popularity contest.

But let’s be realistic. Many supporters from both parties are too blinded by their candidates to care about the details of fixing this country. For them, a 2-minute sound byte from the local news report is good enough for them and the candidates know this. Essentially, getting elected to be president is as cheap and easy as a McDonald’s ad: Give the people what they think they want in the fastest, simplest way possible.

Which is why it cannot be stressed enough that all voters, regardless of their party affiliation, must demand from their respected candidates to offer the American people something more than a cheap car sale slogan. Yes, researching the candidates’ voting records and any bills they created or sponsored is great and using nonpartisan Web sites is fantastic. But the candidates are making us work too hard to do the job that they are supposed to be doing.

But sadly, this is not how the game is played.

If this is how the game is played in order to win an election, then there is something severely wrong with not only the political process, but also us, the voters, who seem to either tolerate it or are too much in awe of these candidates to care.